Media

Career in Media

Confidence is the key if you want to make your career in Media. News Reading and Reporting, Radio Jockeying , Anchoring, Production and direction, Acting and Modelling, Camera and Writing are the popular profiles in Media.

Advertising:

With growing literacy, consumer awareness and rapid advances in the electronic media, advertising, though comparatively a young profession, has begun to play a major role in shaping life-style in the urban metropolitan.

Marketing Executive:

Graduates, fluent in communication, having own conveyance and willing to travel. Strong attention to detail. Able to problem-solve and create logical solutions. Basic understanding of market research fundamentals. Good written and oral communication skills. Proficient with Excel, Power point, Word. Should be a graduate.

The job entails exploring the market for opportunities, meeting with customers, talking to the sample size determined for the assignment, collecting the raw data, and then analyzing and preparing reports.

Business Development Executive:

Graduate/PG in Mass Communication. Candidate should have go< contacts in Advertising agencies & corporate world.

Major responsibilities for Business development Executive are:

  • New Business Development for Domestic and International market
  • Define scope of work and prepare cost estimations for New and Old projects
  • Consultative Sales
  • Account Acquisitions
  • Account Management

Journalism:

Journalism is concerned with collection and dissemination of news through print media (Radio , Television, Web). In print journalism one can work as a editor, reporter, columnist, correspondent etc. where as in electronic  journalism one can be a reporter,  writer, editor, researcher, correspondent and anchor.

Personal attributes:

  • analyse situations
  • flexible, having good personality, clear thinking
  • an enquiring mind
  • curiosity and a sensitivity and enthusiasm for language
  • a high degree of persistence

Job Profile:

  • gather news and information by interviewing people and covering events
  • undertake research to provide background information for  articles
  • assess the Suitability of reports and articles for publication or broadcasting  within an established style and format and edit as necessary
  • write, speeches and prepare media  releases
  • write, edit and produce promotional material such as  brochures,  newsletters  and reports.

A standard newspaper publishing organization would have the following basic departments and jobs.

Marketing Person:

The candidate must be a young graduate with excellent communication skills, fluency in English and posses a fair for selling. The person must be self-motivated and have the ability to face challenges. Attractive remuneration package and a professionally enriching environment awaits the selected candidates.

Junior Reporter :

A candidate must be Graduate/Postgraduate with 0-2 yrs of experience in reporting. A Junior Reporter undergoes professional training and gains experience. Sometimes reporters have to report activity of Union Ministries, Parliament and political parties, etc. To become a special correspondent one should have sufficient experience as a reporter.

Senior Reporter/Anchor:

A person in the field of journalism is likely to enter as a reporter. The reporter is said to be the ears and eyes of the newspaper so one must have a nose to sense news. He must be flexible enough to mix up with others and to stay in constant touch with various news resources. He must be smart, quick and at the same time, possess good writing skill. He should also train himself to have self-discipline and use restraint is whatever the reports. Intelligence, analytic approach, self-confidence, perseverance, cool temperament, are some of qualities that a successful reporter needs. Graduate with diploma/degree in Journalism and excellent communication skill in English and Hindi is the basic eligibility for this post.

Copy Writers:

Graduate/Post graduate with an analytical bent of mind and good writing skill. Experience and exposure to copy writing could be an added advantage.

Content Writer:

Any Graduate or Post graduate. Creative content writers and editors who have a flair for writing in English. Candidates with foreign language skills will be specially considered.

Business Editor:

One must have Master’s degree in economics or business administration and a minimum of ten year’s experience in business and economic journalism. He will assist the Editor and the Managing Editor in preparing sections of the magazine devoted to economic relations, industry and industrial trends, cutting-edge business and organisational developments, the environment and science and technology. He will also coordinate research and the processing of the final copy.

Political Editor:

Master’s degree in the liberal arts and a minimum of ten years experience in journalism. A background in international relations will be preferred. He will assistthe Editor and the Managing Editor in preparing sections of the magazine devoted to diplomacy, strategic affairs, politics, societal change and culture. He will also coordinate research and the processing of the final copy.

Copy Editor:

Master’s degree in the liberal arts and a minimum of ten years of desk experience in a reputed newspaper or news magazine. He will supervise the editing of copy and coordinate the page make-up and layout of the entire magazine with the design team.

News Editor:

News editor is the man to decide and to collect news items to be included in the newspaper next day. He controls the vast network of correspondents and other news sources. He must have leadership qualities and ability to take decisions quickly. For this post one should be a graduate and must have adequate experience.

Chief Editor:

The Chief editor is a well read person, not less than a graduate long time experience as an editor. He must have an excellent comment of the major or minor political and current affairs. The resident editor will also be a graduate with long time experience as an editor.

Chief Editor is the captain of the editorial department. His primary responsibility is to supervise the functions of collection, selection and presentation of all news items. In newspapers having multiple editions, resident editors are appointed. He is in-charge of the edition.

Television and radio Journalism:

Radio and Television also offer various positions for young and trained journalists. The main skill of radio and television journalism is to achieve accuracy  in the possible space. The reporter of radio and television must be highly skilled precis writer.

The television journalist often travels with a camera and sound crew. He is responsible for selecting the subjects to be reported, selecting the backgrounds, writing the report and delivering it to camera. The camera and sound crew are responsible for capturing the report as the journalist intends and obtaining the best possible technical quality.

Cable channels and various private radio channels offer different positions in this field and the salary is also good.

Salary:

Salaries and perks in journalism are attractive. But these differ in various newspapers according to their circulation. A trainee journalist in a metro city gets Rs. I0,000 to Rs.15,000 p.m., after he or she completes six months training. An Asst. Editor or a senior reporter is paid Rs. 2,5000 to 35,000 p.m. Editor in national dailies are paid about Rs.1.5 lacs to Rs. 2 lacs p.m.

Media Colleges:

College
Website
Delhi Film Institute
Amity University www.amity.edu
Apar India College of Management & Technology www.aparindiacollege.com
Apex India Vidyapeeth www.apexvidyapeeth.com
Bharatiya Vidya Bhawan
Manipal University www.manipal.edu
CIT Institute of Mass Communication Studies and Media Research www.citimac.com
Central University of Jharkhand www.cuj.org.in
Ch. Charan Singh University, Meerut www.ccsuniversity.org
Kalindi College, New Delhi www.kalindi.du.ac.in
Lady Shri Ram College of Women, New Delhi www.lsrcollege.org
Indraprastha College for Women www.ipcollege.com
Guru Gobind Singh Indraprastha University www.ipu.ac.in

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