What is E-commerce?
Buying and selling products and services over the Internet is called e-commerce.
E-commerce Marketing and Advertising Concepts Quiz
Utilizing electronic media in everyday business activities is known as
(a) E-marketing
(b) E-business
(c) E-commerce
Arrange the steps to E-commerce
(1) Security
(2) Process payment
(3) Service & support
(4) Generating demand
(5) ordering & fulfillment
(a) 4,5,2,3
(b) 5,3,1,2,4
(c) 1,2,3,4,5
(d) 3,2,5,1,4
Which of the following describes e‐commerce?
(a) Doing business electronically
(b) Doing business
(c) Sale of goods
(d) All of the above
The cyber crime related to monitoring data flow between shoppers’ computers and e-commerce websites
(a) Spoofing
(b) Hacking
(c) Sniffing
(d) phishing
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A financial instrument that can be used more than once to borrow money or buy goods and services on credit is __
(a) debit card
(b) credit card
(c) smart card
Which of the following are the advantages normally associated with e‐commerce?
(a) Shorter cycle times
(b) Reduction in costs
(c) Reaches wider audiences
(d) all of the above
While there are obvious advantages and opportunities to e-business, risks and barriers exist. These include
(a) Contravention of customer privacy
(b) Internet hackers penetrate company security
(c) Spikes causing websites to fail at peak times
E-commerce consists of commerce activities.
(a) Electrically
(b) Technically
(c) Electronically
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A digital analog of various forms of payment backed by a bank or financial institution is __
(a) ETB
(b) EFT
(c) E-cash
(d) E-money
E-commerce refers to
(a) Direct buying
(b) Retailing
(c) SCM
(d) Online transaction
The marketing side of E-commerce is known as __
(a) E-marketing
(b) E-business
(c) Interactive marketing
The organization has to ensure that the __ are sent to the customers.
(a) Ordered goods
(b) Unordered goods
(c) Good quality goods
A computer-based system that facilitates the transfer of money or the processing of financial transactions between two financial institutions on the same day or overnight is __
(a) ETB
(b) EFT
(c) E-cash
(d) E-money
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The financial exchange that takes place online between buyers and sellers is known as
(a) E-branding
(b) E-marketing
(c) E-advertisement
(d) E-payment system
Both buyers and sellers actively participate and exchange products and services in
(a) SCM
(b) EDI
(c) E-COMMERCE
(d) Traditional commerce
E-business is a term used to describe
(a) Any electronically mediated communication between an organization and its stakeholders
(b) The use of electronic communications for all business processes
(c) An organization using electronic media to purchase from its suppliers
(d) An organization using electronic media to sell directly to its customers
This is a financial instrument that can be used more than once to borrow money or products or credit
(a) Credit card
(b) Debit card
(c) e- Cash
EFT means
(a) Electronic fund transfer
(b) Efficient fund transfer
(c) Eligible fund transfer
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The Internet is
(a) Website
(b) Network of networks
(c) Host
(d) Server
The sale of products (or) services from a business to services is __
(a) B2C
(b) B2B
(c) B2G
(d) B2E
Which products are people most likely to be more uncomfortable buying online?
(a) Books
(b) Furniture
(c) Movies
E-commerce refers to the paperless exchange of business information using
(a) Electronics data interchange
(b) Electronic Mail
(c) Bulleting boards
(d) All the above
What are the benefits of B2C e-commerce?
(a) Lower marketing cost
(b) Lower order processing cost
(c) Better customer service
(d) Narrow market
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The largest electronic commerce among these is
(a) B2B
(b) B2E
(c) P2P
Which of the following statements accurately reflects the impact of e-commerce?
(a) e-commerce has caused buyer power to increase
(b) e-commerce has lessened the entry barriers for many industries
(c) e-commerce has increased the threat of substitute products and services
(d) all of the above
The participants in an online electronic payment transaction include
(a) The customer
(b) The issuer
(c) The merchant
(d) All the above
__ were considered as the “gateways” to the Internet
(a) Portal
(b) E-tailer
(c) Content provider
(d) Narrow market
E-commerce firms __ large inventory
(a) Need not stock
(b) Need stock
(c) Need to stock
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Which is more helpful for doing business beyond cultural and national boundaries?
(a) E-Commerce
(b) Traditional commerce
(c) Mobile commerce
(d) retailing
An online auction is an example of
(a) B2B
(b) C2C
(c) B2C
What is made for small payments on the e-commerce website?
(a) Mega payments
(b) Micropayments
(c) Spot payment
__ is not an e-payment medium.
(a) Credit card
(b) Debit card
(c) Electronic cheque
(d) Wallet
Business to consumer involves customers gathering information, purchasing, and receiving products through:
(a) Catalog
(b) Store
(c) Electronic network
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Which is not a feature of e-commerce?
(a) Universal Standard
(b) Global reach
(c) Ample information
(d) Retailing
How do transactions occur in e‐commerce?
(a) Using e‐ media
(b) Using computers only
(c) Using mobile phones only
(d) None of the above
B2B E-commerce has been conducted between
(a) Business to customer
(b) Business to bank
(c) Business-to-business
E-commerce is:
(a) Business-to-Business transactions and Business-to- Consumer transactions
(b) Getting money from your computer online
(c) Selling your home on the Internet
(d) A revolution in business practices
This is essentially a business process that connects manufacturers’ retailers, customers, and suppliers through a chain to develop and deliver products.
(a) E-Commerce
(b) EDI
(c) SCM
(d) Networking
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__ e-commerce is conducted between two separate businesses and has been in effect for many years.
(a) B2B
(b) C2C
(c) P2P
(d) B2C
In e-commerce, visitors need help to explore the store’s shelves and product space. They can only search a
(a) Electronic items
(b) Specific copy
(c) Digital catalog
Which of the following are the reasons for the failure of E-commerce?
(a) Poor management
(b) High cost
(c) Poor planning
(d) All the above
B2C sells
(a) Products or services directly to consumers
(b) Products or services directly to companies
(c) Products or services directly to govt
Online Shopping is
(a) E-Commerce
(b) Computerization of Commerce
(c) Computer Trade